Billed as a ‘metropolis of more’, BBH teamed up with us to capture the league’s tenacity, playfulness and sense of sisterhood, all within thirty seconds. The result is a dynamic mixed-media film featuring WNBA superstar A’ja Wilson that blends CG, archival and live-action footage.
Mayda Director Anton Shavkero’s brought his trademark visual style and utilized 3D scans to create A’ja’s digital avatar, which was combined with live-action plates and archival footage to create a film that takes the viewer on a journey between the purpose-built multiverse WNBA and the IRL WNBA, giving a unique dual court-side and in-game experience.
