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Inside Mayda

A collection of news and insights from the heart of the studio

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Mayda’s Ben Smith on ’Fear and Loathing in Artificial Reality’ for Shots

24.09.2026
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Using Unreal Engine to bring the Dolmio family back to life

26.08.2026
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Plenty campaign named LBB’s ‘Work of the Week’

02.04.2026
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Mayda’s Carl Addy to join LBB panel at Cannes Lions

15.06.2026
■ Insights■ People
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Mayda ECD’s Carl Addy & Ben Smith selected to judge Eyecandy Awards

01.06.2026
■ Insights■ People
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Mayda joins Paradiso Institute as a founding member

15.05.2026
■ Insights
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Ambition Accelerated amongst top experiences at the Miami Grand Prix

13.05.2026
■ Work
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Mayda, Ultra & MotoGP Unveils ‘Wired Different’ 2026 Season Campaign

20.02.2026
■ Work
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Mayda’s Marcos Silva talks AI with Brand In Motion

02.04.2026
■ Insights■ People
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At Mayda, Client Service is Evolving

05.11.2025
■ Insights■ People
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From Output to Emotion: Creativity Beyond the Screen

24.10.2025
■ Work
Beautiful Universe - Mayda

Mayda joins Beautiful Universe for Representation in Canada 🇨🇦

22.10.2025
■ Insights