HEINZ
The Black Kitchen Series
Client:
Wieden + Kennedy
Brand:
HEINZ
Type:
Branded Content,
Service:
Narrative Development, Creative Concepting, Audio Production & Sound Design, Live Action, Post Production, Social
We partnered with creative agency Wieden + Kennedy to develop and produce a six-part podcast for Heinz that celebrates the Black innovators who are changing the face of the culinary world.
Traveling across the US, we invited our audience to tune-in weekly as we journeyed through America meeting the brilliant Black chefs, artists, activists, distillers, matriarchs, farmers, writers and historians changing the face of food as we know it.
Complemented by a series of short films, the podcast celebrates the wonderful stories of the pioneering people, families, and communities at the forefront of food innovation, covering topics like Black veganism, farming as a tool for liberation, the planet-saving powers of an underrated West African grain, and so much more.
The Black Kitchen Series: Innovators represents the fusion of storytelling and culture—a remarkable project we are thrilled to be a part of, alongside our incredible partners at Wieden + Kennedy. Available now on Apple and Spotify, tune-in to your preferred podcast platform and join us on this extraordinary culinary journey.